Highlights of 2022

In this article, we will take a trip down memory lane and revisit the year 2022. We will look back at all of the things that we shared and the new projects that we started during this time. Whether you are a long-time reader or a newcomer to our content, we hope that this retrospective will provide you with a deeper understanding of who we are and what we do. So, sit back, relax, and let us take you on a journey through the year 2022 as we share our highlights with you. Enjoy reading!

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In 2022, we started visiting incredibly cool coffee roasters in our capital city; Amsterdam! How fun is it to speak to passionate, talented coffee roasters and entrepreneurs about their passion? We visited Coffee & Coconuts, Stooker Specialty Coffee, Cafecito and Cafe Keppler. Click on the links to watch the individual episodes.

Have a little less time but still want to watch? Then check out the short recap we made of the episodes below.

The World of Coffee in Milan

In the summer of 2022, we got to experience one of our best trade shows ever; the World of Coffee in Milan! Besides, that it was great to see you all again, we introduced a wide range of new products, the highlights being the all-new W6 Pro and W15E!

The World of Coffee was not just any exhibition for us. In Milan, we released many new products such as the new W1E as tabletop model, the W6 Pro, the W15E (estimated production date early 2023, but available for pre-order) , CEC catalytic cleaner, and our silo system. All models were well received and drew a lot of attention.

The Behind the Roast series

After two years of enjoying the live Giesen webinars with Willem Boot, it was time for something different. With great enthusiasm, we embarked on a new format; Behind the Roast with Willem Boot! We are very happy to be able to offer you this content and are extremely pleased that it has been positively received. 

In this format, we focus on a variety of topics suggested by you as a roasting community. Make sure you too are there for the exclusive free content by subscribing!

Best viewed content of 2022

The beginning of a new year is a great time to look back at all the content we shared over the last year. Think about the season inspiration posts, blogs, knowledge base articles, podcast episodes, youtube videos, and so on. Below is a top 5 of the best-viewed content from last year. Make sure you check it out!

1. Free 30-day roasting business course
2. Colombian roasting profiles
3. The basics of roasting coffee beans 
4. Spring inspiration – roasting trends
5. Behind the Roast with Willem Boot – Espresso

Giesen Roastcast

Last year, we released the second season of the Giesen Roastcast. This season was focused on education and learning. Each episode featured a special guest who joined Filip to discuss the various aspects of coffee roasting. The goal of this season was to provide you with new insights and the latest techniques in coffee roasting, so that you can learn something new every time you tuned in. If you haven’t already, be sure to check out the first podcast of season 2 below!

All trend colors

In every season we release 4 trend colors. Below you can see an overview of all the trend colors throughout the year! Which one is your favorite?

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